Marketing Trends - Monthly Ticket - January 2025

Hello,

Happy New Year Marketers and professionals of digital tools! May 2025 bring success to entrepreneurs, SMEs and startups! Not forgetting freelancers and self-employed workers, who have surely already taken their back-to-work emails ;).

This January 2025 Monthly Ticket presents the first anniversary review of the virtual magazine. The edition features the new and improved Year 2 design. A sale overview section demonstrates the advertising products available.

Good news! Published sporadically in 2024, the music reports in partnership with JM Musique will be back monthly in 2025.

Of course, as previously announced, the #itSAMarketingThing marketing columns also continue.

In short, the new year is off to a great start for W+M. Already, trends in the profession have become apparent since last fall. This first 2025 issue explains the movements to follow for our websites and sales tools.

Have a good time reading!

Like an Agenda, W+M Begins for 2025

Are you paper or digital? One thing is certain, this famous page number 3 in notebooks and agendas indicating the date of upcoming holidays is surely the most scrutinized of all at the beginning of the year. Then comes our birthday and the company anniversaries.

Are you like me who wonders about the school holidays every January? Let’s all laugh about it ;).

For your info, the W+M Agenda is made of paper, filled with colours and even drawings to illustrate social media campaigns ideas and blog article launches.

The use of technology by all generations

The consumer movement is well established towards virtual shopping. Mostly aware, using secure platforms and enriched with comments, opinions and ideas on products and services. If you’re reading this Monthly Ticket, you have probably been shopping online for a long time and no longer have any problem understanding a purchasing routine. We fill out the form, pay and receive.

It isn’t the same for all generations of consumers. The latter, less experienced, don’t check the origin of the merchant, click on offers coming from spam or worse, make the wrong password during platform double authentication and block their email, account and access.

Add the anxiety from ignorance of the virtual world and the discomfort in explaining the sequence resulting in an error message or other, which is normal, and you have all the ingredients for good fireplace baffles.

Let’s Take the Time to Explain

Come on techies, let’s not leave these Internet users merciless. Let’s help all generations of our population to use the Internet and technology intelligently, and virtual means of authentication. I even believe that we will free up a lot of waiting time in the service call centres of certain companies.

A little tech meeting at your next family party? Thank you for reading and good monthly payment. I invite us to review the article on Web + Marketing trends for the coming year.

Have a great month Marketers!

Jeff

W+M Announce its 2025 Marketing Trends

Digital Marketing and Sales Content Writing.

Already at the end of 2024, consumer behavioural movements were becoming clearer with current events. The questioning of the entrepreneurial activities of certain public figures and influencers, the numerous incidents on the security of personal data and the arrival of large-scale artificial intelligence in the communication media have all left their mark.

Consumers are alert and expect merchants to have proper digital tools and a transparent reputation worthy of the business community.

Demonstrating your expertise has never been so tinged with facts, verifiable statistics and commented successes.

Here is the summary of the W+M trends announced for this year.

Websites and digital marketing in 2025

Let’s review the website presentations to visitors and prospects. This paper discloses general company information to publish according to the 25 standards. Here is the new digital market dance of the year!

Present digital tools that help users quickly obtain essential information, optimize internal processes and improve productivity.

In addition to attractive aesthetic elements, intuitive navigation and relevant content, a current, well-designed website that is appreciated by visitors should include this in 2025.

5 web éléments:

1. Show all, on all platforms

2. Being Able to Refuse Data Sharing

3. Don’t Come from the Space

4. Show a Human

5. Menus please. Please?

Virtual commerce is not only beautiful, but useful for the entire population. It affects various spheres of daily life. It’s up to us, merchants, retailers and professionals, to seize these numerous opportunities and produce a quality, reliable and secure website for the well-being of all users.

May 2025 be a good year for your business!

The W+M Monthly Ticket is already 1 year old

To mark the first anniversary of the virtual magazine and its reach of more than 245,000 marketers, here is the year 1 review.

On the menu: design, music, comments and tips for webmastering and digital marketing. Real digital trends and some web concepts.

This special report recounts in detail the first 12 editions, covering all the essential stages, from the introduction of the innovative concept and the eye-catching branding to the meticulous unfolding of the launch year.

We also relive the captivating introduction to the website, the collaboration with our audio production partner, JM Musique, as well as the memorable musical theme of the magazine.

Additionally, we highlight exclusive reporting carefully produced by Services W+M, providing an enriching and comprehensive perspective on this momentous period.

Read the Exclusive Report

Of course, a new year means new magazine and blog colors branding! Here is the new banner!

The Music Reports are a presentation of audio production Partner JM Musique.

Presentation of the musical score At the Corner

In 2025, the partnership association of JM Musique musical production and W+M digital marketing services promises you a report on a new track for each edition of W+M Monthly Ticket.

Used in the advertisement for this month’s trending article, the instrumental version of the song At the Corner is a mix of rock and reggae with a pop rock flavour.

Discover the story and production in this report.

The music reports will be opportunities to discover the history of the texts and composition, the studio experience and the progress of recording the tracks and mixing.

The works are compositions, words and music, by Jeff Maheux. Everything has been prepared and mixed since last summer. These instrumental tracks will possibly be put on sale during the year 2025 on digital platforms under the banner JM Musique, Maison de Production.

Of course, these instrumental music releases will be announced via W+M media.

Happy listening!

The chronicle of different and low-cost marketing for startups, businesses and entrepreneurs. It’s a marketing story is told every month in the Monthly Ticket Magazine. 

Chronique #itSAMarketingThing 13: The Notoriety of Announcing Company Anniversaries.

Announcing Company Anniversaries

Whether we organize activities or announce our events on social, emails and media, the anniversary of a company’s existence is celebrated. From happy hours to dinner with colleagues, this meeting is a pleasant opportunity to be with employees and is often eagerly awaited.

Visibility and Opportunities

For the public, partners and customers, this growing anniversary figure will be a guarantee of success and confidence. The number of years of experience of the company is directly related to this.

It’s particularly important to allocate a sufficient budget for the announcement and for the celebration of birthdays. They’re the perfect moment to express our sincere gratitude to the people who are responsible for our sustainability and success. These opportunities to build brand awareness are not only valuable, but also essential. You have to plan carefully in advance.

Grand Communication

The organization of a great corporate communications campaign will be essential. Both in the implementation and standardization of the company’s image (visual campaigns, logo with a number, invitation and thank you cards, programming of websites and social media, etc.) and the participation of all departments of the business.

At the level of human resources, marketing and partnerships, all workers in these divisions can truly benefit from anniversary events and take advantage of opportunities. These festive moments strengthen ties between colleagues and develop professional relationships.

For the good team spirit of colleagues, it’s essential to let everyone know about the progress of the activities, dates and locations, when the event is announced. Take care to explain other departments, the visuals to use and the event pages and links to disclose to customers. Of course, let’s try to have all the employees and guests and not leave anyone manning the floor alone in the store open during the party.

Prepare a Souvenir or an After Event

Budget: In life, we don’t always receive thank you gifts. But this isn’t appropriate for dedicated employees, efficient partners, and loyal customers. We must find a way to show attention and properly thank each participant for the success of an establishment.

Also, it’s true that the budgets allocated to thank you gifts aren’t always the highest for most companies and self-employed workers, which can sometimes limit the options available. Here are other commemorative ideas for celebrating a company anniversary which are particularly pleasant to receive after an event and which can delight your customers and partners.

• Guide or souvenir photo album.

• Document or annual bulletin of the main activities of the company, printable or on the web.

• Publication of an article in a specialized journal.

• Video of the event or corporate clip of the company.

• A social promotional campaign of thanks for the daily support from the company.

• A live performance during the presidency event surrounded by all members of the company thanking customers.

• Press documents and event follow-up documents.

Tip: A birthday event announcement should be beautiful and inviting. This isn’t displayed on a white sheet of paper on the bulletin board next to the schedule on the same header as a simple administrative note. Let’s take a few minutes to add some life and colour to the internal invitation cards.

Tools: You’re a CEO and not an expert writer and must invite your employees without necessarily asking employees to take care of making their invitation. Google is your friend.

Search for a template of an employee invitation letter. Customize a template of your event information and print it all. Then add a personal handwritten note for each member of your team. If possible, you give the invite in person.

Read the complete column in the Marketing Article.

Access all the Columns here!

The importance of technical upgrading and demonstration of impeccable digital tools is likely to become an asset in the coming months. Already, designers must learn the processes of referencing, search engine indexing and strategic programming.

As a content creation and production company, promotion, design and entertainment must understand and integrate these optimization techniques.

Finally, we’ll talk again about the evolution of digital trends in mid-2025 for the follow-up article.: Marketing Trends Resume 2025 - Q2.

Thank you and see you on the Blog. 

Jeff

Source:

• itSAMartketinhThing : Guide de la communication d’anniversaire d’entreprise, from the writing team of Indeed.

• 10 great ideas for your business anniversary from Samantha Mikos for Cristaux Creation.

• Catalogue and FAQ of 2nd Skin - Supplier of promotional products in Quebec.

Cr Images: W+M Services

Monthly Ticket and Editorial Theme: Under the Clouds by JM Musique

Production: W+M Services